Privacy Policy

1. Who We Are

Phoenix Brows SF ("we," "us," or "our") is a permanent makeup studio located in Nob Hill, San Francisco, California. Our website is www.phoenixbrowssf.com.

This Privacy Policy explains how we collect, use, and protect information when you visit our website or interact with us online.

2. Information We Collect

We may collect the following types of information:

• Contact information — name, email address, and phone number when you submit a booking inquiry or contact form.
• Booking information — appointment details collected through our third-party booking platform (Acuity Scheduling).
• Usage data — pages visited, time spent on pages, browser type, and device type, collected automatically via Google Analytics (GA4) and Google Tag Manager.
• Advertising data — interactions with our Meta (Facebook/Instagram) ads, collected via the Meta Pixel.

3. How We Use Your Information

• To respond to booking inquiries and schedule appointments.
• To communicate with you about your appointment or services.
• To improve our website and understand how visitors use it.
• To show you relevant advertisements on Facebook and Instagram.
• To comply with legal obligations.

4. Third-Party Services

We use the following third-party services that may collect data on our behalf:

• Google Analytics (GA4) — website analytics. Google Privacy Policy
• Google Tag Manager — tag management.
• Google Ads — advertising and conversion tracking.
• Meta Pixel (Facebook/Instagram) — advertising and conversion tracking. Meta Privacy Policy
• Acuity Scheduling — online appointment booking. Acuity Privacy Policy

5. Cookies

Our website uses cookies and similar tracking technologies to enhance your experience and collect analytics data. You can control cookie settings through your browser. Disabling cookies may affect some functionality of the site.

6. Data Retention

We retain personal information only as long as necessary to fulfill the purposes described in this policy or as required by law. Booking records are retained for up to 3 years for business purposes.

7. Your Rights

Depending on your location, you may have the right to:

• Access the personal data we hold about you.
• Request correction of inaccurate data.
• Request deletion of your personal data.
• Opt out of marketing communications.

To exercise any of these rights, please contact us at bookingphoenixbrows@gmail.com.

8. Data Deletion

To request deletion of any personal data we hold about you, please email us at bookingphoenixbrows@gmail.com with the subject line "Data Deletion Request." We will process your request within 30 days.

9. Children's Privacy

Our website is not directed at children under the age of 13. We do not knowingly collect personal information from children.

10. Changes to This Policy

We may update this Privacy Policy from time to time. The updated version will be indicated by the "Last updated" date at the top of this page. We encourage you to review this policy periodically.

11. Contact Us

If you have any questions about this Privacy Policy, please contact us: